1931-1940
A champion is born
A whole chapter should be dedicated to the adventure that brought Giuseppe Olmo to beat the 1935 world one hour record. Having done no specific training for the event, although greatly motivated by the encouraging results he obtained in the end of season time trials and in the company of his trusted coach Giuseppe Olivieri, Gepin turned up at the Vigorelli Velodrome on the 31st of October of that year. Unbeknowns to most due to the lack of publicity for the event, Gepin set out on his quest for the world record before a gathering of a few doubting sports’ journalists.
Although he seemed to start slowly, Gepin’s fluid movement on the pedals increased with every lap. The chronometer’s final reading was a complete shock to all those present, in 60 minutes on the clock Gepin had covered a distance of 45.090 km. thus inheriting the record from its previous holder, the Frenchman, Maurice Richard. The Ligurian cyclist’s fame consequently spread beyond the borders of Italy affording him impressive earnings from international competitions especially on the track and in France.
At the close of his cycling career Gepin decided to set himself new objectives that could put his experience as an athlete to good use without having to abandon his beloved world of cycling. And that is how “Olmo Cycles” came to be born in Celle Ligure in 1939. True to character, showing determination and passion from the very beginning, the Ligurian cyclist, along with his three brothers Franco, Giovanni and Michele, set about their business, the production of quality bicycles. Gepin’s competitive nature and his love of new and ever more demanding challenges brought him to open a series of businesses specializing in the production of plastics for the automobile, furniture, footwear, textile and thermal insulation industries; all businesses that became leading providers throughout Europe.
Today, as always, the driving force behind all the businesses of the Olmo family is care for the product and attention to detail. This force, combined with expertise and reliability
offer a solid guarantee of unquestionable quality.
Who better than the great champion Gepin to know the needs of anyone faced with a gruelling ascent and what makes a bicycle a “good” bicycle. Decades on, this expertise puts the Olmo brand among the leaders at the technical and sporting end of the cycling world. In Celle Ligure, Olmo continues to do research and experiment with new materials whose specific characteristics will herald better performances in both the competitive and amateur sectors.
Production which is completely customized, is developed thanks to the use of advanced technology and above all to the dedication and passion of Italian craftsmen who follow every detail. Every finished product is laboratory tested for safety and reliability and then given to the technical team for the road test before it is passed on to the customer.
For decades Olmo has been a byword for reliability and excellence, continuously persevering in the design and improvement of its products to reach ever higher standards of quality.
Olmo presents a complete range of bicycles to suit most clients’ requirements with three main categories to choose from: racing, mountain bike and city.
For each category a vast selection of models is available with an even greater selection of the best frames and high performance materials.
As far as the City category is concerned, each product is available for gentlemen, ladies and children with an option to customize.
Olmo bicycles are Italian designed, of high quality and advanced technology, perfectly in keeping with the brand’s image.
A bicycle built around you! This is one of Olmo’s great innovations. Through the Biocyclo’s technology, Olmo can register the physiological and morphological data necessary to determine correct posture in the saddle. With this new computerized system, data relative to the upper and lower limbs is retrieved from markers positioned at the body’s joints to give a diagnosis of the athlete’s performance. The test is carried out by appointment at the factory, where a team of experts follows every stage of data retrieval and planning.
At the end of the test a printout is produced with your statistics: according to the correct posture determined the measurements of your bicycle will be modified. If necessary the following will be adjusted: the length of the handlebars, the height and position of the saddle, the difference in height between the saddle and the handlebars and so on.
Accurate results are assured by the expertise of the Olmo team whose job is that of creating a unique product perfectly customized to suit the client’s requirements.
Undisputed leader in the global market of cycling, over the years Olmo has managed to combine respect for tradition with technological innovation. It has done this without altering the product’s distinctive features, the results of an all-Italian design.
Today Olmo is undertaking a significant publicity campaign in order to reinforce the company’s image on a worldwide scale. The website is being refurbished and a strong presence in the main social networks has become a priority.
The latest innovation at Olmo comes in the form of a builder, a programme online that allows you to assemble all the product’s parts by choosing colour, frame, wheels and saddle so as to create your ideal bicycle from your very own home.
In accordance with the values and culture of its founder Gepin, Olmo will continue to set new objectives to satisfy even the most demanding of enthusiasts.
This need to continually improve our product has brought about the creation of laboratories focussing on the development of the bicycle of tomorrow. One of a kind, precisely because it is built according to the single client’s statistics.
With this in mind, new models of bicycle will presently be introduced into the market; in particular, two new mountain bikes, two racing bikes and a chrono bike suitable for all “Biciclissima” enthusiasts.
In the not too distant future Olmo will once again have its own team of cyclists ready to compete in the most compelling road races all over Italy.
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